Canada · Public Sector Salary DisclosureEdition 2023
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On the 2025 Sunshine List · 6 years

Lolacher,Russel

Product Director, Drive BC · BC Public Service (CRF)
Product Director, Drive BCGovernmentBritish ColumbiaFirst listed 2020
2025 Total Compensation Paid
$120,528.00
▲ 25.1% since 2020

Lolacher,Russel was paid $120,528.00 in total compensation as Product Director, Drive BC at BC Public Service (CRF) in 2025, 61% above British Columbia's $75,000.00 Sunshine List threshold.

Lolacher,Russel has appeared on the British Columbia Sunshine List 6 times since 2020, earning $640K in combined disclosed pay — an average of $106,662.00 a year, up 25% over that span.

That is 14% above the average disclosed pay of $105,750.29 across 22,703 listed BC Public Service (CRF) employees.

$120,528.00
Latest compensation
in 2025
$640K
Total compensation
across 6 years
$106,662.00
Average / year
while on Sunshine List
+25.1%
Career growth
since 2020
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FIG. 01

6 years on the list

Annual total compensation (CAD) — hover to inspect.

$92K$100K$108K$116K$123K202020212022202320242025
FIG. 02

The career in numbers

Totals, averages, and the biggest moves — all total compensation.

A career, year by year.

How Lolacher,Russel's total compensation has moved across 6 years on the British Columbia Sunshine List.

Highest year2025 · $120,528.00
Lifetime total compensation$640K
Annual average$106,662.00
Total growth since 2020+25.1%
Biggest raise+13.5% (2024)
FIG. 03

Year-by-year history

6 years on the Sunshine List.

YearPositionTotal CompensationChange
2025Latest★ Best
Product Director, Drive BC$120,528.00▲ 1.1%
2024
Product Director, Drive BC↑ role changed$119,246.00▲ 13.5%
2023
Director/Manager Social Media$105,020.00▲ 4.6%
2022
Director/Manager Social Media$100,386.00▲ 2.0%
2021
Director/Manager Social Media$98,426.00▲ 2.1%
2020First
Director/Manager Social Media$96,368.00
6 years total$640K total$106,662.00 avg
FIG. 04

The record

Source data and how to request a correction.

Employee details

Position
Product Director, Drive BC
Sector
Government
Province
British Columbia
First appeared
2020
Latest disclosure
2025
Years on list
6

Data source

Salary data is published annually by the British Columbia government under the Financial Information Act. Only employees earning $75,000+ are disclosed.

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This data comes from official government disclosures. For removal requests, contact the British Columbia government directly.

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